Dropbox - Logo Animation System

This video showcases Dropbox's logo animation system, featuring unique animations for each product logo. The animations are designed to be distinct yet cohesive, reflecting their place within the Dropbox ecosystem. The visual style is clean and modern, driven by dynamic motion graphics and an upbeat electronic soundtrack.

Dropbox approached us to animate their growing family of product logos, as well as define an animation system for all logos to follow. Their ask was that each animation be unique to the product’s function, but as a whole feel familial within Dropbox’s ecosystem. Animation: John Hughes, Jordan Scott, Issey Roquet Lottie Implementation: Issey Roquet Special Thanks To: Adam Plouff, Zack Lovatt Music & Sound: Proper Sounds Animation Direction: John Hughes, Ian Sigmon Producer: Brandon Delis Client: Dropbox