Startup Videos

Making Material Design: Crafting Material

Posted on May 28, 2015

This video explains the principles of Material Design by demonstrating how physical properties like light, shadow, and material depth translate into digital interfaces. Designers discuss their process of translating abstract concepts into tangible prototypes and then into digital mockups to achieve a consistent and intuitive user experience.

Explore how analogue studies helped define the look and feel for material design. Find out more about material design at www.google.com/design.

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