Ohio Department of Health | “Space Makes us Safer”

The video visually represents the concept of 'space' and social distancing using a large grid of mousetraps, each with a white ball. The animation shows a chain reaction where triggering one trap causes many others to spring, illustrating how quickly a spread can occur. The message emphasizes that maintaining physical distance is effective in preventing the spread of illness.

During the COVID-19 pandemic, the Ohio Department of Health needed to continue sending the message that "social distancing works". They tasked Real Art with producing a powerful 30s spot while respecting the quarantine and maintaining safe social distancing.