Startup Videos

Pinterest Business Success Story: Cheetos

Posted on Dec 5, 2017

This video showcases Cheetos' successful campaign on Pinterest, highlighting how they created engaging content by presenting Cheetos snacks as museum-worthy art. The campaign drove brand favorability and purchasing intent among the target demographic.

How Cheetos inspired snackers with autoplay video. People said they were 51% more likely to buy CHEETOS® after the brand shared funny Promoted Videos with autoplay, a Pinterest-commissioned study found. https://pin.it/jtyshjub2642lc

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