Startup Videos

Year in Sport / Strava | Vucko

Posted on Sep 10, 2018

This is a visually driven recap of a user's year in sports, as tracked by Strava. It highlights key achievements and statistics through animated graphics and minimal text overlays. The video showcases metrics like most active month and day, number of personal records achieved, and total elevation gained.

At Strava, at each end of year, they reveal a “Year of Sport” montage for each user. This is a directors cut of the film, which shows an entire year as one big activity - a celebration that visualizes every workout and achievement. I had the opportunity to work with Strava, Stink Studios and Hush to direct. For more on the unique process, jump here: vucko.tv/project/strava-year-in-sport